A familiar problem
As Stockvu’s mission grows and molds, there’s an ever-increasing need for ways to educate communities of color on finances. Those who have looked at Tax Return paperwork, investment prospectus, and Robinhood stock data had thoughts along these lines:
“This home is perfect, do I need to jump on this immediately? Or can I wait a little while before making a decision?”
“Oh this looks like a pretty good price! I wonder if the prices ever change? If I wait a little while, will the price go down? Or what if the price goes up?”
The goal of this project was to educate young people of color about financial freedom and the tools to achieve it. Additionally, the final design should be flexible and simple enough that users can be immediately involved in learning.
ROLE
Product Designer
Brand Designer